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Our Mission

To educate and improve the holistic athlete on and off the court through an integrated player development program rooted in: Focus, Energy, Efficiency and Desire.

How are we different?

Bridge athletes to expertise, holistic resources, and healthy practices so they are equipped to shape thriving communities and successful careers.



Why do you need Player development?

Success is not just luck or natural talent. You can only maintain the league you average. No matter where you start, with work and self mastery you can raise your average. 

The biggest issue players have today: skills are not translating to the game.


Performance is skill + mind + body + emotions. You may have practiced the skill but we teach you to understand the process and systems that shape your performance as well as skill development. The wisdom, insight and character which result equips you to work smarter, more efficiently, and improve their quality to reach your highest potential and raise your average.

Our Staff


Keenan Curry

Founder & Lead Player Development Coach

Curry has coached at almost every level of basketball (High School, Junior College, Division II, and Division I).

After his college playing career, Curry graduated with his bachelors from Pittsburg State University in 2011. He spent two seasons with Fort Scott Community College as an Assistant Coach and Recruiting Coordinator managing summer camps, team workouts, opponent breakdowns, and film breakdown. Curry earned a Masters in Health, Physical Education and Recreation from Emporia State University in 2014 while assistant coaching the Men’s Basketball team at Emporia State University for two seasons working with over 50 college athletes.  Curry ran elite camps as the Lead Player Development Coach for ESU’s Men’s Basketball team.


Keenan Curry moved to Texas where he became an Assistant Men's Basketball Coach and Recruiting Coordinator at Prairie View A & M University in the South Western Athletic Conference. In his three seasons there he helped develop student athletes who earned: 1st Team All Conference, 2nd Team All Conference, 1st Team All Defense, and Defensive Player of the Year. Curry brought his career to Oklahoma and was the Head Boys Basketball Coach at Ponca City High School 2017-2019. For two years Curry also grew his relationships across the state as the 17 and Under Coach/ Player Development Coach at Oklahoma Run Play With a Purpose, the most prominent summer basketball program in the region.  In 2019 Keenan Curry became a certified mindset coach.


Keenan Curry has synthesized his experience, observation and education into an elite player development program which is then tailored to each client’s unique goals and success.

James Doctor

Director of Youth Development

Focus: Youth Skill/Development

Cayden Swearingen

Director of Player Relations

Focus: Managing of Schedule and Client

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